Friday 17 April 2009

Logo

The logo needs to echo the themes of the comic. It needs to be fractured and it needs to be missing something intangible whilst remaining readable and strikingly immediate. I'm keen to try a version where the logo is almost a negative image - so the shapes around the characters make the words. None of these first attempts are doing it for me. I think it needs a more 'hand-drawn' feel and less obviously a 'font'. Frankly even tinkering with a logo at this stage seems woefully premature since I still have so far to go with issue one...



The sixth one down is the closet thing to what's in my head, but fuck knows if it's even readable. 'Absence' is a weird word, looks like it's been spelt wrong even when it hasn't, so it's tough making it cryptic yet legible. What I really want to do is something like Rian Hughes' logo for The Invisibles. The sooner I can get it right the sooner I can loose that ugly font at the top of this page...